Pretty happy with it!

For a 300 dollar lens, I’m kinda of trippin’ out. This is shot at f/1.4. Click link under image for 100% view of focused area. Not as much CA as I expected coming from a non L lens. WOW.

View 100% crop

Me: omg so the other night, after the shoot, I went to mcdonalds cause i was craving soft serve ice cream with fries…
Holly: lolol
Me: btw you can get it without the cone and it’s like triple the serving
Holly: you can!?? like, just in a cup
Me: but by the time i was almost home, all the fries were gone (mind you this is like 3 minutes in) so i had to stop by carls jr to order more fries
Me: yea it’s in a plastic to go cup the size of a tall cup from sbucks
Holly: LMAOOOOOOOO shut the fuck up. that sounds like the most pothead thing to do ever.
Holly: did you just get fries or did you get more than fries?
Me: i got fries and fucking fried zucchini and those mini burritos with guac LMFAO

02/25/2010
Debit Card Transaction
MCDONALD’S F2902 Q17 S 02/23MCDONALD’
$4.99

02/25/2010
Debit Card Transaction
CARL’S JR #7615 Q26 S 02/23CARL’S JR
$7.32

Holly: LOLOLOOLOL
Me: WINNER
Holly: omg i wish it had a time stamp
Me: i told mark too like, omg i got us fries and ice cream! he was so excited i could not come home without fries
Holly: LOLOL!!

We had a photoshoot a few days ago and being the senior designer for the company, I don’t normally shoot on set (sometimes I’ll do candids). I’m usually there to help style and see to it that the vision pans out successfully, while also making sure the shots translate well to the web.

For this shoot, we did a “1 Look 5 Ways” theme where you’d take a staple piece, like a button up or a dress and style it for 5 different settings. So basically, translating this look to a vacation getaway look, or weekend look or office attire… you get the picture.

So being that we had a studio set up along with a location set up, it made sense to shoot the model in studio and then take them to a location and shoot the same look. In order to be efficient, we had our main photographer on set in the studio, while myself and our second photographer take the models outside to snap a few images in an environment that caters more to the style of the look.

So anyway, here are a few images I took from the shoot. Disregard the Starbucks logos as those will definitely not be on the final images lol. As always, click for the larger (and better quality) photo.